Wednesday, November 27, 2019

Tel

Advantages, disadvantages and ranking TCT is a multinational firm that manufactures and sells a range of high quality office equipment in about 12 countries across the globe. The strategic management of the business establishment has enabled it to realize excellent performance outcomes.Advertising We will write a custom report sample on Tel-Comm-Tek (TCT) Advantages and Disadvantages in Company specifically for you for only $16.05 $11/page Learn More With regard to its expansion endeavor, the company needs to hire a highly qualified managing director to head operations in India. It is important to analyze the merits and demerits of the six candidates that the committee for selection has identified within the company. Tom Wallace The employee is young and energetic to execute growth strategies adopted by the management. It is documented that he has worked with Mr. Kent on a number of key projects in the US. Thus, he has substantial knowledge in project ma nagement. In addition, Wallace has technical and sales skills that would help to drive up the sales of the firm. However, he cannot fit to work in India because he only speaks English and due to his lack of foreign exposure with regard to work. In addition, he is set to retire in seven years. Therefore, he is not the right candidate to set long-term goals of TCT in India. Brett Harrison The employee of TCT has a wealth of experience, especially in terms of line activities and supervision of junior workers. As asserted by his superiors, he is poised to move into upper-level management in five years time. In addition, he has toured Asia a few times in the past, a fact that makes him understand the geography, politics, customs, and outlooks of India. However, he might not be the right candidate for the vacancy because he cannot go to India with his wife who works for a company that does not have operations in any country in Asia. Atasi Das Academically, she is well qualified as support ed by her MBA. The 45-year-old employee has a wealth of experience in strategic management, which would help TCT to perform excellently in Asia. In addition, she speaks Hindi. However, she does not have adequate knowledge with regard to the management of many operations.Advertising Looking for report on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Ravi Desai The employee of TCT is based in Asia and has a good knowledge of India, including Hindi language and local politics, among other factors that may influence business. However, he does have exposure of management in diverse business environments. Jalan Bukit Seng The 52-year-old managing director of TCT in Malaysia has excellent supervisory skills in different production lines. He has good knowledge of Asia, especially Malaysia and Singapore. He has consistent positive reviews. However, he cannot speak Hindi. Saumitra Chakraborty Saumitra has a wealth of experience i n operational matters and customer relationship management. He speaks both Hindi and English, but he does not have any experience in line management. The following is the rank of the candidates from high to low: Ravi Desai Atasi Dasi Brett Harrison Tom Wallace Saumitra Chakraborty Jalan Bukit Seng Challenges of a new managing director The recommended managing director, Ravi Desai, might encounter some difficulties when he assumes the role of the managing director of TCT in India. First, he might be faced by the challenge of overseeing operations in a different market away from Malaysia and Singapore, which he has a considerable wealth of experience with regard to market dynamics. Second, because he is used to managing sales and production in Singapore and Malaysia, he might find it tough to manage all operations of TCT in India, which might require some experience of strategic management. Third, he might also have the challenges of relocating with his family to In India. How the s elected candidate would minimize the challenges The recommended candidate would minimize the challenges by using several approaches. First, he would need to orient himself with regard to market dynamics in India.Advertising We will write a custom report sample on Tel-Comm-Tek (TCT) Advantages and Disadvantages in Company specifically for you for only $16.05 $11/page Learn More Second, Ravi Desai would require to be mentored by the outgoing managing director of TCT in India who would offer him essential skills in strategic management. Third, he needs to explain to his family why they need to shift to India so that all family members would be psychologically prepared to go to a new country in the Middle East. Guidelines in designing the compensation package It would be important for the top management of TCT to offer a competitive compensation package so that the selected candidate would be motivated to achieve excellent performance outcomes. TCT needs to adopt specific guidelines when designing the competitive package. First, the package should reflect the educational level of the selected candidate. Second, it should focus on the experience of the new managing director. Third, it should concentrate on the age of the candidate and the expected number of years that he or she would serve the firm as the managing director in India or any other country. The idea of matrix organization There are benefits of appointing two individuals to the same post. In the context of TCT in India, Atasi Dasi would be appointed to lead internal operations of TCT in India, while Ravi Desai would be in charge of external markets. This approach would increase the efficiency of the business establishment Asia, increase in sales of office equipment and result in better approaches to market surveys. On the other hand, the strategy of hiring would be characterized by increased operating costs and overlapping of roles. Conclusion The candidate who will be sele cted to assume the roles of the managing director will determine the performance of TCT in India. The right candidate should have sufficient level of education, experience and technical expertise. The organization should offer a competitive compensation package. In addition, it can hire two candidates so that one can manage internal affairs and the other can handle external issues of the firm in India.Advertising Looking for report on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More This report on Tel-Comm-Tek (TCT) Advantages and Disadvantages in Company was written and submitted by user Brody L. to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

Saturday, November 23, 2019

If You Cant Find the Stories You Want to Read, Write Them Yourself

If You Cant Find the Stories You Want to Read, Write Them Yourself If You Can't Find the Stories You Want to Read, Write Them Yourself Shaz Kahng features in the first season of Reedsy's self-publishing podcast, Bestseller. She has worked as a research scientist, a global consulting partner, a builder of e-businesses, a brand strategist, and has led teams in several male-dominated industries. When she noticed that strong female business leaders were missing from both her career and modern fiction, she decided to fill the gap. In this article, she talks about the struggle to traditionally publish a novel deemed "market-unfriendly," and how self-publishing has given her control over her bad-ass female characters. 3) That being said, remember the importance of professionals A critical aspect of bringing my book to life was designing a compelling cover that would stand out. For that, I was fortunate enough to connect with Reedsy cover designer, Mark Thomas. I provided a design brief to Mark with the objective of having a visually striking but simple cover that conveyed the idea of the story. I did have an idea in my mind of what the cover might look like, but as we went through the design process, Mark offered up several intriguing concepts and we ended up with something far different and far better than I could have imagined. With Reedsy, I felt like I was building my own publishing team with great talents like Mark, and I absolutely enjoyed our collaboration.4) Consider all the benefits of self-publishing After speaking with other authors of self-published books (some of whom were traditionally published first), two main benefits were touted: control over your content and every aspect of how your book comes to market, and speed - it’s certainly way faster than traditionally published books. #Selfpub tip: know your target market better than anyone. The Closer has only been out for about a month, but it has gotten stellar reviews from people who are not even related to me, and I’m happy to report that my book sales have been very strong. I’m optimistic about the novel’s potential, but most importantly: I was able to bring it to the world in the way I wanted, allowing me to rebel against the traditional path and the suggestions that would have diminished the quality of my book. Self-publishing let me keep my vision intact, control my content and cover, and allowed me to get The Closer to market quickly.The Closer is available in paperback and on Amazon Kindle.Please share your thoughts, experiences, or any questions for Shaz Kahng in the comments below!

Thursday, November 21, 2019

Teens and young adults covet certain brand-name clothing because they Essay

Teens and young adults covet certain brand-name clothing because they believe it promotes a particular image - Essay Example The brand image is a key factor that determines the success in marketing a brand. The image helps products associated with a particular brand to stand out from competing products. A good brand creates a connection with the customer as the sole total solution to the customer’s wants. It positions itself as being the consumer’s first choice. This essay will outline the role of companies and their consumers in branding. By means of examples, it will seek to establish who drives a brand image. Company role in branding Brands like Coca Cola, Gillette, Pepsi and Adidas are successful all over the world. This success and positive reception by the consumers can be attributed to quite a number of roles played by the companies. Strategic marketing, with an objective and a target audience is essential in developing a positive brand image. A key example is Adidas’ association with sports. Adidas has over the years sponsored sports competitions such as the Adidas Championship Football and hence increased its brand’s visibility. Adidas also place big sized shoes at public places. These Adidas branded shoes increase the company’s visibility and hence a stronger brand image. A simple slogan and company symbol are also essential in creating a permanent association to the brand by the consumer. Symbols such as Adidas’ three blue stripes and Nike’s tick are easily recognizable. These two symbols are associated with sports in the eyes of the consumer (Philip 2006). Building a strong brand image also entails endorsements and association with the right persons. Association with well known, successful and trusted personalities increases the chances of a brand having an edge over its competitors. Association with well known persons may give the customer a sense of security on a product and a feeling of attachment to the star. This is especially true when the consumer is a fan of the endorser. Such endorsements come mostly from sports pe rsonalities, such as Jordan’s endorsement for Nike. David Beckham and Zinadine Zidane, two legendary football stars remind one of Adidas. Along with these roles, manufacturing quality products that satisfy consumers’ needs, having a good public reputation as a company and delivering promises on a product helps create a strong brand image (Philip 2006). The brand name Adidas is easy to recall. It stands out from competitors’ names and the logo is easily noticeable. This creates a distinct identity hence image of Adidas on consumers. Adidas has dedicated resources to aid in optimization of its products so as to be able to deliver the best sportswear and equipment a sportsperson can access. This has led to production of quality products and hence reinforced Adidas’ brand image in sports. Adidas CEO, Adi Dassler ensures personal presence at important sports functions thereby creating a connection between him and consumers. This earns Adidas consumer loyalty a nd more attachment to the brand (Aaker & Joachimsthaler 2006) Consumers’ role in branding The consumer’s role in branding cannot pass un-noticed by companies. Consumers have needs and expectations on a product. They tend to choose the product which meets their needs and fulfils their expectations. With online forums and social networking sites, consumers can discuss and rate various brands of a product. The shared opinions form an image of the respective brands to new consumers. This image governs the new consumers’